introducing wee gaming
That?s right. Wee, not Wii.
Introducing video games for guys that can be played with their pee streams in bar bathrooms. These new games have been installed in a bar in London, and the main objective is actually promotional. Create a game that grabs their attention while they're standing there anyway, and serve up digital ads, too.
Oh, and now, introducing lines outside of the men?s bathroom.
Labels: marketing, out of home, video games
posted by a_blodder @ 8:05 AM ?
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Source: http://www.brandflakesforbreakfast.com/2011/11/introducing-wee-gaming.html
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